OMG GET YOURSELF A LIMITED EDITION BUGABOO

Bugaboo and Warhol Foundation collaborate in support of Kids Company

Dutch mobility brand Bugaboo and The Andy Warhol Foundation for Visual Arts continue their collaborative journey with a very special auction event to support UK charity, Kids Company.

This August, just three exclusive Andy Warhol + Bugaboo Cameleon³ Blondie edition pushchairs will be auctioned. 100% of all money raised will go to Kids Company, to help further their amazing work in delivering practical, emotional and educational support to vulnerable inner-city children.

This unique work of pushchair art introduces Andy Warhol’s acclaimed 1980 portrait of legendary performer Debbie Harry to the iconic Bugaboo Cameleon³. Contrasting the black chassis, the colourful pop-art print on the sun canopy makes for a striking set of wheels for your little pop(art)star!

The auction will take place over three weeks from Monday 11th August, with one pushchair up for grabs per week:

Auction of the first pushchair: 11th – 15th August
Auction of the second pushchair: 18th – 22nd August
Auction of the third pushchair: 25th – 29th August

AW Key Image_Blondie_legal_label_800x800.inddHead to auction.bugaboo.com for your chance to win one of these ultra-exclusive pushchairs, and to help Kids Company in their support of vulnerable children and young people.

NOTES TO EDITORS
For more information please contact;
Julie Bettridge at Dundas Communications
Julie@dundascommunications.com

The story behind the Andy Warhol + Bugaboo Cameleon³ Blondie edition
To celebrate the launch of their final collection, Bugaboo and The Andy Warhol Foundation for the Visual Arts have decided to end their successful collaboration with a big bang. They start off with the very limited edition of the Andy Warhol + Bugaboo Cameleon³ Blondie stroller in August, continuing with various retrospective prints in November 2014. Andy Warhol’s 1980 silkscreen portrait of Debbie Harry was created by the master of pop art as part of his exploration of female cultural icons and Bugaboo chose this artwork to honour Blondie’s 40th anniversary. It coincides with the launch of Chris Stein’s book “Negative: Me, Blondie, and the Advent of punk” in which he shares rare unpublished gems capturing a specific place in time (1972-mid 80s), the same era of the Andy Warhol’s painting of Debbie Harry.

About Kids Company
Founded in 1996 by Camila Batmanghelidjh, Kids Company is a centre for training, education and research to improve the quality of care provided for vulnerable children and young people and offers innovative professional development and training. Their services reach 36,000 and intensively support 18,000 children across London and Bristol, including the most deprived and at risk whose parents are unable to care for them due to their own practical and emotional challenges. For more information visit www.kidsco.org.uk

The Andy Warhol Foundation for the Visual Arts
As the preeminent American artist of the 20th Century, Andy Warhol challenged the world to see art differently. Since its founding in 1987 in accordance with Andy Warhol’s will, The Andy Warhol Foundation has established itself as among the leading funders of contemporary art in the United States having distributed nearly $250,000,000 in cash grants supporting the creation, presentation and documentation of contemporary visual arts, particularly work that is experimental, under-recognized or challenging in nature. The foundation’s on-going efforts to protect and enhance its founder’s creative legacy ensure that Warhol’s inventive, open-minded spirit will have a profound impact on the visual arts for generations to come. Proceeds the foundation receives from licensing projects such as this contribute to the Foundation’s endowment from which it distributes grants. For more information please visit www.warholfoundation.org.

Bugaboo
Bugaboo International is a Dutch design company that develops and produces mobility products. Bugaboo is known for its innovative and breakthrough design of pushchairs. Bugaboo began as a small start-up in 1999, but grew rapidly over the next ten years to become a global player. Bugaboo products are now available in more than 50 countries. Please visit bugaboo.com for further information.

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